The Visibility Circle
A 6-week virtual cohort where founders and small business operators get visible, build trust, and grow alongside a small circle of women who get to know their businesses, with one in-person community day in Austin.
In partnership with
Because the most valuable asset to your brand is you.
You didn't start your business to become an influencer.
But being invisible has a cost.
You have the expertise, but not the audience.
Opportunities are going to people who are visible.
You overthink what to post, or worry it will come off wrong.
You're busy running your business, not creating content.
You know visibility matters, but you keep putting it off.
It doesn't have to feel that way.
From Our Founders
What past cohorts are saying.
The cohort gave me the clarity to stop trying to market everything I can do and focus on one clear, sellable service. I walked away with a business I can now pitch with confidence.
Deme J.
It was a great way to step back and take the appropriate time to think about my business. I also enjoyed being in community and hearing the other founders' stories.
Nikki P.
It exceeded my expectations. I walked away with actionable insights, a network of supportive entrepreneurs, and a better understanding of how to intentionally grow my business. I highly recommend it to any creator or entrepreneur looking to invest in themselves.
Darby G.
The cohort helped challenge me to think about my business in a new way. It gave me the time, space, and accountability to solidify and build out some big ideas. I now feel confident in pitching my business and taking clients this fall!
Sarah M.
The Visibility Circle is your 6-week roadmap to showing up with confidence and strategy.
We'll help you clarify your message, create content that connects, and build a visibility system you can actually sustain.
What's included
Weekly VIRTUAL Sessions
Actionable training, real talk, and personalized live feedback
In-Person Community Day
An in-person Austin gathering to meet your circle, film together, and get comfortable being seen. Optional paid content shoot upgrade available (+$200 add-on).
Strategy & Positioning
Clarify your message and the exact audience you serve.
AI + Tools Training
Work smarter, not harder, with Planoly and AI-powered tools.
Your Circle
Build alongside a small circle of women who get to know your business and support you throughout.
Publishing Plan
Leave with a content system you can actually use and sustain.
A six week path from invisible to unmistakable.
We kick off Monday, October 26. Each week pairs a Tuesday live session with a Wednesday community lab for implementation, coaching, and peer feedback. Every week runs virtually except the in-person Community Day in Austin.
KickoffWelcome & orientation to meet the cohort and set your goals.
Monday, Oct 26 · 12 PM CT
- Week 1Virtual
Tue, Oct 27 + Wed, Oct 28 · 12 PM CT
Your Story, Your Why, Your Equation
Uncover the story behind your brand, define your why, and build a content equation that fits your real life and capacity.
- Week 2Virtual
Tue, Nov 3 + Wed, Nov 4 · 12 PM CT
Building Your System
Batch, schedule, and set up Planoly so content becomes a habit. Plus on-camera basics so tech stops being the excuse.
- Week 3In Person
Saturday, Nov 14 · Austin, TX
In-Person Community Day
An in-person gathering to meet your circle, film together, and get comfortable being seen. Add the optional professional content shoot for polished photos and b-roll (+$200 upgrade).
- Week 4Virtual
Tue, Nov 17 + Wed, Nov 18 · 12 PM CT
Showing Up Without Selling Out
Story-selling frameworks to weave your offer into content naturally. Be the face of your brand without the cringe.
- Week 5Virtual
Tue, Dec 1 + Wed, Dec 2 · 12 PM CT
Expanding Your Reach
Learn which channels are actually worth expanding to and how to show up on each. Plus how to think about paid vs. organic so you know when and how to put money behind your content.
- Week 6Virtual
Tue, Dec 8 + Wed, Dec 9 · 12 PM CT
Sustaining the Momentum
Build a lasting rhythm and a 30-day plan, plus a Planoly tutorial to set up an AI workflow that learns your voice, acts as your content strategist, and keeps you on schedule.
Thanksgiving BreakNo sessions during Thanksgiving week (Nov 24–25).
Sessions resume Tuesday, Dec 1
The Community Lab
Wednesdays are where the work gets done together. You'll apply that week's concepts with coaching, accountability, and peer feedback, and leave having actually shipped something. Whether it's recording a Reel or refining your messaging, you'll make progress alongside a circle of women who know your business and have your back.
Post something every week
You'll publish content each week of the program. The Wednesday Community Lab is built to help you hit that goal, with protected time to create, get feedback, and ship alongside people doing the exact same work.
Pricing
Lock in the early bird rate.
One virtual cohort, one simple price. Join before October 10th for the early bird rate. An optional in-person content shoot is available as an add-on.
Early Bird
$595
$750The full six-week virtual cohort at our lowest rate. Reserve your spot before the early bird window closes.
- Six weeks of live virtual sessions
- Strategy, positioning & AI tools training
- Small-cohort community
- Optional in-person Community Day in Austin
Early bird ends October 10th
Regular Price
$750
The same full six-week virtual cohort at standard pricing after the early bird deadline.
- Six weeks of live virtual sessions
- Strategy, positioning & AI tools training
- Small-cohort community
- Optional in-person Community Day in Austin
Standard rate after October 10th
Optional Add-On
In-Person Content Shoot
Add a professional photo & b-roll shoot at the Austin Community Day (Sat 11/14) and leave with a ready-to-publish library of assets. Entirely optional.
A quick note on pricing: this isn't about profit. Your tuition simply helps offset the cost of hosting the in-person Community Day and delivering the program itself, so we can keep the experience hands-on and worth your while.
Frequently Asked Questions
Still wondering if it's the right fit? Schedule a call and we'll talk it through.
Who is this cohort for?
Founders, freelancers, and small business operators who know visibility matters but have struggled to show up consistently. The cohort runs virtually, so you can join from anywhere, and regional travelers are welcome for the optional in-person day in Austin.
How much time should I expect to commit?
Plan for a weekly live session plus a few hours of implementation. Everything is designed to fit around actually running your business.
Do I need a big following to start?
Not at all. We start with your message and positioning, then build the audience. Several members join with fewer than a few hundred followers.
What happens on the In-Person Community Day?
It's an in-person Austin gathering (Saturday, November 14) to meet your circle, film together, and get comfortable being seen. A professional content shoot is available as an optional paid upgrade for those who want to leave with a library of polished assets.
What's included in the price?
Both tiers, Standard ($750) and Early Bird ($595, limited seats available), include the full six weeks of live virtual sessions, strategy and positioning work, AI + tools training, and the small-cohort community. The in-person Community Day content shoot is an optional +$200 add-on.
Stop waiting to be discovered.Start becoming known.
Join The Visibility Circle and build the reputation your business deserves.
Meet Your Hosts
A collaboration built to make you seen.
Wednesday Community Lab Coach
Kelly Jorg
Co-Founder & Marketing Director, Nalo Seed
Kelly is an Austin-based marketing and community leader with experience in brand storytelling, PR, SEO, and creative leadership. She has led technology communications at Digital Turbine and High Roller Technologies, and is active in communities including Austin Women in Technology and Women Communicators of Austin. Through Nalo Seed, she hosts entrepreneur-focused events and will coach your circle each Wednesday.
Building Your System (Week 2) Practitioner
Desola Franklin
HR & People Operations Consultant, Founder of Read The Room
Desola Franklin is an HR and People Operations consultant, content creator, and founder of Read The Room. With nearly a decade of HR experience, she has built an engaged online community by turning her expertise into accessible, value-driven content. She brings firsthand experience developing repeatable content systems, using AI to streamline her workflow, and building visibility around a clear area of expertise.
Planoly
The social media planning platform trusted by over 8 million creators and brands, with 250K+ followers across Instagram, TikTok, and YouTube and 50K+ newsletter subscribers. Planoly brings the content strategy, AI tools, and publishing system that power the program.
Skills Gap Advocate (SGA)
The program management and education partner behind The Visibility Circle, designing the curriculum and guiding founders through hands-on, practical training.
Female Leaders of Austin (FLOA)
Our Austin community and co-host, connecting a network of women founders and leaders and championing visibility for the next generation of businesses.
Nalo Seed
A marketing and community partner rooted in brand storytelling and connection, hosting entrepreneur-focused experiences and leading the Wednesday Community Lab.